About Tobias & the Bear
Having met in 2007 as creative and editorial heads of a newly launched online fashion store, we were colleagues first, friends soon after and then some time after that, mums to our little dudes, Tobias Fox and Arlo Bear.
Bemused by the lack of comfy but cool clothes for baby boys (especially the trend for tough denim on those soft little legs) we became hooked on the idea of launching a collection of printed leggings pieces we'd be desperate to buy and that would make like-minded parents genuinely excited to shop too. Modern, design-conscious parents look for so much more than the 'pink is for girls', 'blue is for boys' style of dressing. Both boys and girls love superheroes, they both love animals and they both love pink - and why shouldn't they. As such, we design Tobias & the Bear with a unisex handwriting.
Tobias & the Bear is 100% made in the UK and we work diligently with skilled homegrown manufacturers to ensure ethically-produced premium quality pieces. Our inks are baby-safe and our fabrics are Organic and Oeko-Tex certified.